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Franchise With Innovative Fitness

  /  Franchise With Innovative Fitness


Innovative Fitness has changed thousands of lives since its debut in 1995. We are North America’s industry leader in premium personal training, coaching, and lifestyle management.


Over the past 25 years we’ve seen numerous fads, concepts and models come and go in the fitness sector. From recessions to pandemics, our business model has stood the test of time. If you’re ready to join an industry leading brand with a proven track record, you’re in the right place.

Simplify Success

Premium + Personal

Our equation for success has been simple. By staying laser focused on delivering best-in-class personal training, coaching and lifestyle management in our premium facilities, we have built a brand and reputation that sets us apart from other fitness franchise concepts. Want proof? Our clients’ lifetime value (LTV) is measured in years…not months, weeks or days.

Meaningful Results

We’re In This Together

Building a business is hard. But when you leverage our two-plus decades of experience in fitness and business operations you will fast track your success. We take great pride in our franchisor-franchisee relationships and provide the same personalized attention to our franchisees as we do our personal training clients.

Team Driven

Live Your Best Life

If you have a passion for fitness, want to live life on your terms and are driven to succeed, then owning an Innovative Fitness franchise is just the opportunity you’ve been looking for. Our model allows you to “Live Your Best Life” and create a reality where personal fulfillment and financial success are both possible. 

Take The Leap


We don’t get distracted by trends, gadgets, or gimmicks. We focus on OUR CLIENTS and THEIR GOALS. Our mission is to provide best-in-class coaching and training 100% structured and tailored to our client's bodies, their goals, and their schedule, we optimize our client's health and enable personal reinventions.



Are you ready to take the first step towards your very own Innovative Fitness studio? Fill out our inquiry form.

If you’re concerned that you might not qualify, we would still like to hear from you as there may be other options available to you to help you fulfill your Innovative Fitness dream.